Monday, March 30, 2009

Everyday Goings-On

Last week the Product Development team did a framing walk-thru of the new models at The Courtyards at Brandywine. So exciting! They look great! Sign up on the main page to receive updates.

Below is a picture of the rainbow that appeared today at Nittany Glen. Enjoy!

Tuesday, March 24, 2009

Facebook and McKee

I have recently started using Facebook to advertise one of our communities. By now I am sure you either have a Facebook account or know someone who does. Facebook is a social networking site that has connected users of all ages from all across the globe. The Facebook advertising campaign allows one to advertise based on INTERESTS of its users. This is truly amazing.

The Village of Nittany Glen is an all-ages clubhouse community in State College, PA. Because of the draw of living near a university (especially one's alma mater), it makes sense to advertise in a space where people routinely "gather" to catch up with old friends and to discuss common interests.

Facebook Ads allows me to target users who are Penn State alums living in New York, New Jersey, Delaware, Maryland and Pennsylvania. It also allows me to target users who have listed Penn State Football as an interest. Pretty neat!